Executive Team

Bruce Donaldson


Chief Executive Officer


Bruce Donaldson joined Simplicity Group Holdings in 2016 and serves as its Chief Executive Officer. Prior to Simplicity, Mr. Donaldson was a private equity professional and investment banker, responsible for debt and equity investments, M&A transactions, and the management of private investments. Mr. Donaldson has also founded and managed a large asset management business and started an insurance company. Previously, he held various financial, business, and legal positions in the U.S. and the U.K., exclusively focused on the financial services sector.


Chief Financial Officer


Mitch joined Aquiline in 2005 and is a Partner and Co-head of the Banking and Credit team. Prior to joining Aquiline he was a managing director at Venturion Capital, a private equity firm that invested in financial services companies in North America and Europe. Previously, he was an investment specialist in Blackstone’s alternative asset management group, an associate in the financial institutions group at UBS Securities, and an analyst at Alex. Brown & Sons.


EVP, Corporate Development


Erin McCann joined Simplicity Financial Marketing in 2018 and serves as the EVP of Corporate Development. Prior to Simplicity, Erin was the Director of Investments for a large family office in NJ, where he was responsible for building and managing a diversified investment portfolio. Previously, he was a Director of Finance at the NFL and a Vice President in the equity research division at Goldman Sachs. Erin has a B.A. from Hamilton College, and earned his M.B.A. at the University of North Carolina.


Vice President of Human Resources


Heather Peck is responsible for many activities and initiatives, including employee recruiting, benefits administration, employee relations, training and performance management, while helping our company maintain a positive and supportive culture and truly become a best-in-class organization. She has 17 years experience and brings expertise from her many roles, including Director of HR at Cigna and HR Manager at Hartford Life.